Move services to the Google cloud to improve the sales process
Among the main needs that DIRECTV had were to georeference the coverage areas of its internet service and, through the tools of the Google Cloud Platform, Servinformación, a Google partner and a Colombian company specialized in geographic information systems, created a app to georeference clients (coverage areas) with visualization of the information that is processed on Google Maps and, later, another app that allows validating internet coverage, thus enriching databases and customer service.
«With DIRECTV we focus on developing a solution to improve the performance of a tool. We work on everything that is infrastructure as a service, databases, you have a backend, you have a front end and mobile applications for Android, where your entire sales force interacts with these cloud services, and we combine the element of Google Maps, so we have the full force of the Google Cloud Platform «, highlights Luis Manuel Faviani Servinformación Manager.
The solutions created by Servinformación had a positive impact on the work of the nearly 2,000 sales consultants who work throughout Colombia.
“They needed to know in real time if an interested client had coverage or not and if the internet service could or could not be sold, either because it was in a georeferenced area or because there was the capacity to sell to that client. This had to be done in a short time because this meant achieving or not the sale «
—Jorge Andres Echeverri Roa, Net Acquisition Manager | Marketing.
This type of query was previously done using a URL, which took considerable time for the advisor to know if they could provide the service to the potential client or not.
«In the previous development, the consultations or deployments for the field consultants took a good part of time, 10 or 15 minutes, and now, with the current configuration and deployment, updates of around 45 seconds are being deployed for the commercial team », Jorge Andrés Echeverri Roa, Net Acquisition Manager | Marketing.